The Bachelor of Arts in Communication program of the University of Northern Philippines, through its official student organization, the Association of Communication Enthusiasts, joined the 2026 Museo Caravan held on October 15–18, immersing student communicators in the rich cultural heritage and historical treasures preserved by museums.
The caravan was held in celebration of National Museums and Galleries Month, anchored on the theme “Bridging Divides, Preserving the Present for Tomorrow,” which highlights the importance of museums and galleries in safeguarding cultural heritage, promoting historical awareness, and preserving valuable traditions for future generations.
Upon the invitation of the National Museum of the Philippines–Ilocos (NMP Ilocos), BA Communication students of the University explored the region’s rich historical heritage through an interactive educational tour of the Padre Burgos Museum. The visit deepened their understanding of significant local events and historical struggles, particularly the 1807 Basi Revolt, which stands as an important chapter in Ilocos history. Through the museum’s exhibits and historical narratives, the students gained valuable insights into the events, people, and experiences that shaped the region’s cultural identity.
Adding an engaging dimension to the learning experience, the tour featured interactive trivia games that challenged students to recall and apply the historical knowledge presented throughout the exhibits. Participants also received commemorative rewards, including customized bookmarks, photographs, notebooks, mugs, and a limited-edition NMP Ilocos Passport, making the visit both an enriching educational experience and a memorable cultural encounter.
Adding distinction to the program’s participation, fourth-year BA Communication student Ezekiah Eden Abrigonda won the limited-edition NMP Ilocos Passport during the raffle draw in the final round of the activity.
Through its participation in the Museo Caravan, the BA Communication Program reaffirmed its commitment to preserve and promote Ilokano cultural heritage by providing students with meaningful opportunities to engage with the region’s history. By integrating cultural appreciation and historical awareness into communication education, the program seeks to prepare future communicators who understand the significance of preserving the past while using their knowledge and skills to share the region’s stories, values, and traditions with present and future generations.
Article by Eden Beronilla.
