Publication
Abstract:This paper discusses the multiple perceived effects of vibrant festivals on the city of Vigan. The respondents in this study were the heads of offices of the city government, school administrators, participants and performers, tourists, organizers, local businessmen, and the business owners and managers. A non-purposive convenience sampling was used to determine the perceptions of the respondents on the perceived effects of festivals. The researcher employed a descriptive procedure and analysis of data. Frequency and percentage were used to interpret data collected from the respondents. Study results showed that most respondents thought the festivals had an overall positive perceived effect on the city. Age, monthly income, and occupational status are significantly related to the perceived effects. Festivals help attract tourists, which boosts a city's tourism and other business growth. Amid all the negative effects of festivals, it has a positive impact, which strengthens the sense of belonging and pride, uses festivals as a cultural attraction in tourism, creates city brands, creates community well-being, and boosts economic growth. To further enhance the organization of the city's festivals, such recommendations were also articulated
Keywords:perceived effects, festivals, Vigan City, tourism
Abstract:Vigan City, dubbed as the “New Seven Wonder Cities of the World” is a place of commendable food and drinks. The discussion in this study focus on discovering the authentic foods originated and found in the city. This study will also discuss ways and ideas on how to preserve and maintain these authentic foods. Exploratory design of research was utilized to determine the various authentic gastronomic attractions that can only be found and originated in the wonder city of Vigan, and a survey questionnaire to determine the tourists’ level of awareness of the authentic foods in the city. Results in this study revealed that the classic and authentic foods available in the city are highly distinguishable marks as they pertain to the uniqueness of the place's rich cultural presence. The city has high potentials to be regarded as a gastronomic destination as evident that food is worth significant in structuring a distinct local identity. Tourists and visitors are very aware of most of the gastronomical treasures in the city. Thus, this is a positive lead for the promotion of gastronomic tourism in Vigan City. Further, certain recommendations were articulated.
Abstract:This study aimed to develop tofu-banana peel dumplings and to determine the significant differences between fried dumplings (T0) and (T1) steamed dumplings in terms of appearance, taste, aroma, and texture. An experimental research design was used. A total of 50 respondents evaluated the developed product, comprising students and teaching personnel of the College of Business Administration and Accountancy. Weighted mean was used to analyze the data. Results of the study revealed that the fried dumpling (T0) mixtures were very much acceptable in terms of appearance, taste, aroma, and texture, while the steamed dumpling (T1) was very much acceptable. Significant differences existed between the acceptability of the two mixtures. Fried tofu-banana peel dumplings (T0) produced a better quality than the steamed tofu-banana peel dumplings (T1).
Keywords:product development, dumpling, experimental research
On-going
- Bridging Culture, Driving Innovation: A Proposed Strategic Framework for Cultivating Cultural Entrepreneurship in the University of Northern Philippines (ISC-3)
- Blossom of Bitternes: Bitter Gourd Flower as an Alternative Tea (AFNR-25-1)
- Tracing Roots: The Historical Origins and Cultural Significance of Surnames in Ilocos Sur (ISC-25-7)
- “B.U.S.I.N.E.S.S. in the Communities” An Assessment of the College of Business Administration and Accountancy Extension Programs: Basis for University Sustainability and Support (SS-24-9)
Presentation
- Development of Mushroom-Tilapia (Pleurotus ostreatus-Oreachromis niloticus) Enhanced Siomai (2024)
- Lung-ay, Paddak ken Pagan-anay: A Depiction of the Ilocano Culture in the Kannawidan Street Dancing (2024)
Citations
- Career Development Program for Non-Teaching Personnel (2024) https://search.proquest.com/openview/f0dd7f7d2f6bb07aafb3cae47af73007/1?pq-origsite=gscholar&cbl=18750&diss=y
- The Festival Extravaganza of Vigan City, Philippines (2022) https://vector.unp.edu.ph/index.php/1/article/download/291/268
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